Discover the latest in Apple Technology at Select Online

Available from 11.03.
From £599. Available from 11.03.
From €699.

Pre-order now

Feature stacked. Value packed.

Available from 11.03.
From £599 or £54/mo on humm. Available from 11.03.
From €729 or €66/mo on humm.

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100% pure joy.
0% interest.

Get the latest Mac and iPad interest-free with humm.

Get the latest Mac interest-free with humm.

Shop Mac Shop iPad

Might takes flight.

Supercharged by M5.

Available from 11.03.
From £1,099. Available from 11.03.
From €1,249.

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Fast runs in the family.

Now with M5, M5 Pro and M5 Max.

Available from 11.03.
From £1,699. Available from 11.03.
From €1,949.

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Whoosh.

Now supercharged by M4

Available from 11.03.
From £599. Available from 11.03.
From €679.

Pre-order now

PRO written in Apple iPhone 17 pro orange

From £1099. Pay in full or pay in 3 with Klarna* on Apple Pay From €1339 or €48/mo on humm with free delivery.

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The ultimate way to
watch your health.

From £369 or £33/mo on humm. From €449.

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Goodbye, old friend.
Hello, new one.

Trade-in your old tech for credit.

Learn more

Image of two blue MacBook Air M4 machines, one above the other, both with half open screens

Image of iPad A16 Pink with Mophie Power Adapter & Pipetto Origami Case

Bundle up and Save.

Everything you need, for less.

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Image of iPad Air 11-inch Blue with Mophie Power Adapter & Pipetto Origami Case

From £799. Pay in full or pay in 3 with Klarna* on Apple Pay From €979 or €88/mo on humm with free delivery.

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From £219.95 From €249.95

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View all Apple products.

Mac

From £599 From €729

iPhone

From ~~£599~~ £499 From ~~€729~~ €619

iPad

From £329 From €419

Watch

From £219 From €249

Music

From £129.95 From €149.95

TV & Home

From £99 From €109

Accessories

From £19 From €19

Entertainment

See offers

AirTag

From £35 From €39

See whats new.

NEW

MacBook Neo

Love at first Mac.

Available from 11.03.
From £599. Available from 11.03.
From €699.

NEW

iPhone 17e

Feature stacked. Value packed.

Available from 11.03.
From £599 or £54/mo on humm. Available from 11.03.
From €729 or €66/mo on humm.

NEW

MacBook Air M5

Might takes flight.

Available from 11.03.
From £1,099. Available from 11.03.
From €1,249.

NEW

MacBook Pro M5

Fast runs in the family.

Available from 11.03.
From £1,699. Available from 11.03.
From €1,949.

NEW

iPad Air M4

Now supercharged by M4.

Available from 11.03.
From £599. Available from 11.03.
From €679.

NEW

Studio Display XDR

Pixel sharpener.

Available from 11.03.
From £2,999. Available from 11.03.
From €3,499.

NEW

Studio Display

A sight to be bold.

Available from 11.03.
From £1,499. Available from 11.03.
From €1,699.

NEW

iPad Pro M5

Mmmmm. Power.

From £999 or £42/mo interest free on humm From €1,129 or €102/mo on humm

NEW

iPhone Air

The thinnest iPhone ever.

From ~~£999~~ £845. Pay in full or pay in 3 with Klarna* on Apple Pay. From ~~€1239~~ €1079 or €97/mo on humm.

NEW

iPhone 17 Pro

All out Pro.

From £1099. Pay in full or pay in 3 with Klarna* on Apple Pay From €1339 or €48/mo on humm

NEW

Apple Watch SE 3

Walk it. Talk it. Track it. Love it.

From £219. From €269.

NEW

Apple Watch 11

The ultimate way to watch your health.

From £369 or £33/mo on humm. From €449.

NEW

Apple Watch Ultra 3

Personal beast.

From £749 or £67/mo on humm. From €899 or €81/mo on humm.

NEW

AirPods Pro 3

The world's best in-ear
Active Noise Cancellation.

From £219.95 From €249.95

NEW

iPhone 17

Magichromatic.

From £799. Pay in full or pay in 3 with Klarna* on Apple Pay From €979 or €88/mo on humm

NEW

iPhone Accessories

Shop iPhone Accessories

From £19 From €19

NEW

Watch Accessories

Shop Watch Accessories

From £19 From €19

Discover Select services and more.

FINANCE

100% Joy. 0% interest. Interest free split-payments on MacBook and iPad.

100% Joy. 0% interest. Interest free split-payments on MacBook.

FREE DELIVERY

Free, fast home delivery on all orders over £40.

Free, fast home delivery on all orders over €40.

IN STORE

Click & Collect. Order online and collect from your local store, all within just 15 mins.

TRADE-IN

Trade-In. It's never been easier to trade-in your old device in-store.

UPGRADE

Upgrade to iPhone 16 or iPhone 16 Plus today.

SUPPORT

Authorised Repair Provider. Explore our service options.

NEW

MacBook Neo

Love at first Mac.

Available from 11.03.
From £599. Available from 11.03.
From €699.

Pre-order now

NEW

iPhone 17e

Feature stacked. Value packed.

Available from 11.03.
From £599 or £54/mo on humm. Available from 11.03.
From €729 or €66/mo on humm.

Pre-order now

NEW

MacBook Air M5

Might takes flight.

Available from 11.03.
From £1,099. Available from 11.03.
From €1,249.

Pre-order now

Exclusive Offers.

11% Off

Apple iPhone 15

From €669.00 Regular Price €749.00

New 13% Off

Apple iPhone Air

From €1,079.00 Regular Price €1,239.00

15% Off

iPhone 16e

From €619.00 Regular Price €729.00

6% Off

Apple iPhone 16

From €829.00 Regular Price €879.00

6% Off

Apple iPhone 16 Plus

From €919.00 Regular Price €979.00

Service, Support and more.

COMPETITION

WIN

Tickets to Ireland vs Wales

Plus 2x Mophie Powerbanks! Visit our Instagram competition for more information.

SUPPORT

Select

3-year Extended Warranty

Giving you peace of mind from the date of purchase on your Mac, iPad or iPhone.

SUPPORT

Select

Technical Support

Remote and in-store technical support for all of your Apple devices.

SUPPORT

Select

Training Courses

Helping you get the most out of your Mac, Apple Watch, iPad, iPhone, and iCloud.

SUPPORT

Apple

Authorised Service Provider

Servicing and repairs from Apple authorised technicians.

EDUCATION

Apple

Education Specialist

Empowering teachers and inspiring students through technology.

BUSINESS

Apple

Authorised Reseller

Empowering businesses and supporting employees through technology.

BUSINESS

Select 360

Inventory management solution.

Powerful products, perfect accessories and an all-encompassing management solution.

Trade in your current device.

Apple 32-inch 6K Pro Display XDR

From €5,599.00

New Preorder

MacBook Pro 16‑inch (M5 Pro/M5 Max)

From €3,099.00

MacBook Pro 16-inch (M4)

From €2,869.00

New Preorder

Apple 27-inch 5K Studio Display XDR (2026)

From €2,844.72

MacBook Pro 14-inch (M4)

From €2,359.00

New Preorder

MacBook Pro 14‑inch (M5/M5 Pro)

From €1,949.00

Apple Studio Display

From €1,799.00

New Preorder

MacBook Air 15-inch M5

From €1,549.00

iMac 24-inch (M4)

From €1,529.00

New Preorder

Apple 27-inch 5K Studio Display (2026)

From €1,381.30

MacBook Air 15-inch M4

From €1,309.00

New Preorder

MacBook Air 13-inch M5

From €1,249.00

MacBook Air 13-inch M4

From €1,019.00

Apple Mac mini (M4)

From €729.00

New Preorder

MacBook Neo

From €699.00

Apple Magic Keyboard with Numeric Keypad (USB-C)

From €199.95

Apple Magic Trackpad

From €139.95

Apple Magic Trackpad (USB‑C)

From €139.95

Apple Magic Mouse (USB‑C)

From €85.95

Mophie USB-C to USB-C v3.1 Charge and Sync Cable - 1.5m

From €34.99

Expert Service and Support

Whether you're setting up a new device or need a screen replacement, Apple Support has you covered.

Learn more

Financing and credit plans

Enjoy flexible finance options and spread the cost over time, or pay in full using your preferred payment method.

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Buy online, pick up in-store

Place your order online and collect it from a local store.

Learn more

All things iPhone.

New Preorder

Apple iPhone 17e

From €729.00

New

Apple AirTag (2nd Gen)

From €35.95

Apple Cable MagSafe Charger 2M

€59.95

New

Secrid Cardprotector for Magsafe

From €49.95

New

Zagg iPhone Cases for iPhone Air

From €39.99

New

Apple iPhone Air MagSafe Battery

€115.95

New

Apple iPhone Crossbody Strap

From €69.95

New

Apple Case iPhone Air Bumper - Light Blue

€45.95

New

Apple iPhone Air Bumper

From €45.95

New

Apple Clear Case with MagSafe for iPhone 17

From €59.95

New

Apple Case iPhone 17 Pro TechWoven Case with MagSafe - Sienna

€69.95

New

Apple TechWoven Case with MagSafe for iPhone 17 Pro

From €69.95

Featured Accessories.

iPhone Accessories

Shop iPhone Accessories

Available from £8.99

Available from €10.99

Mac Accessories

Shop Mac Accessories

Available from £29.99

Available from €32.99

iPad Accessories

Shop iPad Accessories

Available from £29.99

Available from €32.99

Watch Accessories

Shop Watch Accessories

Available from £14.95

Available from €14.95

Native Union Kraft orange colour AirPods Pro case

Apple TV Accessories

Shop Apple TV Accessories

Available from £59

Available from €69

Need help?

If it's Apple, we've got you covered. As an Apple Authorised Service Provider, we're equipped to get your Apple device working as it should, whatever the issue.

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Stores near you

With 21 Select stores across the UK and Ireland, there is always an Apple expert near you.

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Why Select?

Whether you're just getting started with Apple or looking to upgrade a favourite, Select is the go-to destination for expert advice, premium products, and unmatched service.

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